FullerThaler

FullerThaler is a financial asset management company based in the Bay Area. Studio Contreras developed their new branding, including the logotype, typography, color palette, graphic patterns, and photography style.

Tequila Don Pilar

Don Pilar is my family's artisanal craft tequila brand. I created all the marketing materials — from logomark to point-of-sale materials. The brand identity promotes the man behind the tequila. The logotype is a script typeface that suggests craft and is paired with his illustrated portrait. The color palette, design motifs, imagery style reinforce the concept of the brand — rustic elegance.

NoteGoat

NoteGoat is an AI note-taking app based in the Bay Area. They were already into their second year in business when I started a rebranding exercise for them. Over the course of a few months, we explored a new identity, including a logotype, color palette, font ramp, illustration style and layout templates. After the initial brand development phase, I also built out NoteGoat's website.

ftbl

ftbl is a lifestyle soccer brand that I created. The logotype features an abbreviation of the word ‘football’ and speaks to the universal appeal of the sport. The design aesthetic is modern, bright and features football-themed illustrations. An online store sold t-shirts and posters.